Everyone is talking about Pinterest.  It is huge, but is it for business?  Since last fall it has become the third most popular social network.  But many people haven’t heard of it or don’t get it.  Unless you collect recipes or are planning a wedding, what’s the point?

Well, I think it’s the hottest thing since sliced bread and it’s time for you to get in on the action and learn how to use it for your business. I’ve found it helps indie biz people as well as big brands stop struggling and start achieving a new level of business a success.  It has a higher click through rate than Facebook for purchases.  More importantly, it’s good for:

1. Marketing.  Joshua Kimball says, “A repin is worth a thousand Tweets.”
2. Recruiting.   This article talks about using Pinterest to attract quality candidates for your job openings: “Make culture and values evident by pinning images with personality. Looking for a candidate that cares about networking? Pin images of your team at a recent industry trade show. Do you want to attract team players? Consider adding images of a recent team-building event.”
3. Inspiration.  You can search key words and see what images other Pinners associate with your product, cause, or idea: see adhesive tape, pet food recall, or stress relief.

You see, it’s not just about using Pinterest, it’s about using Pinterest correctly with the right strategies to get big results fast.  I learned how to do it by wasting a lot of time pinning.  Then Melanie Duncan showed me how to save time and use Pinterest to Get Exposure, Traffic & Sales.

She showed me how to use Pinterest to:

• Gain exposure
• Drive quality traffic, especially if your target market includes women
• Surprising strategies to boost SEO
• Create consistent viral marketing for my brand
• Post an online catalogue on Pinterest
• Make money just by pinning!

You can access the same comprehensive training materials to start using Pinterest for your business here —> The Power of Pinning.

Or click here to sign up to talk with Melanie on her next free webinar.

When you only have 9 seconds to capture someone’s attention, how do you fascinate them?  Sally Hogshead’s dazzling new assessment tools, system, and this funny Ted Talk help us use our natural archetypes to be more fascinating.  Apparently, we don’t have to learn how to fascinate, we just have to unlearn how to be boring.

If I could only recommend one assessment tool, this would be it.

 

Isn’t it beautiful?

One of my favorite leaders, Karen Waldron, collaborated to design this poster to support her work changing how women and girls perceive themselves. Post a comment on her blog for a chance to win the poster and a copy of her delicious book, The Beauty of Different.